Atlas Mara’s operations in Zambia, rebranded
Atlas Mara Limited (“Atlas Mara”), the sub-Saharan Africa financial services group, is pleased to announce that its banking operation in Zambia, created by the combination of African Banking Corporation Zambia Limited (“BancABC Zambia”) and Finance Bank Zambia Limited (“FBZ”), is rebranding to Atlas Mara Zambia. The new brand, which was unveiled at a launch event in Lusaka on 3 November 2017 is being introduced across the BancABC Zambia and FBZ branch network in Zambia with immediate effect.
“We are incredibly excited to achieve this important milestone in our combination of BancABC Zambia and FBZ to create one of the largest banks in Zambia, as we pursue our mission to reshape banking in Zambia. Our operations here remain an important part of our growth strategy and the rebranding reflects our continued commitment. This new brand will continue to underscore the innovation, passion, and customer focus that our entire team in Zambia will continue to bring to our customers and the broader communities we serve.” said Bob Diamond, Executive Chairman of Atlas Mara.
“This re-branding ushers in a new era for our operations in Zambia. It positions us as a positive disruptive force in the market, by bringing to bear the full weight of Atlas Mara’s innovation, capital, and expertise, and our stakeholders can look forward to a bank that is as strong as ever, with an unrelenting drive to create value,” said James Koni, Managing Director of BancABC Zambia. (Release Date: 03 November 2017)